
Specialist Capability
Software engineering for products,
not generic app outsourcing
Cloud & Application Engineering is the backend, cloud and application layer behind connected products, devices and operational platforms. We build the platforms, portals, APIs and business workflows that run the software side of a physical product, the layer where devices, users and operations meet.
This is not generic app development detached from a product. Every platform we build exists to make a real device, fleet or operation work in the field, with the same engineering rigour we bring to the hardware and firmware around it.
What we build
The software layer behind connected products
Nine capabilities that make up the cloud and application layer of a product. Engage one, or the full stack, as an integrated platform for your devices and operations.
Cloud Architecture
Scalable, resilient cloud infrastructure for the platforms behind connected products, designed for real device fleets, real load and real cost constraints.
Backend Platforms
The application backends that run business logic, workflows and state for physical products and operational platforms, engineered to stay reliable in production.
Web Applications
Operator consoles, customer portals and admin dashboards that let people run, configure and report on products and operations from the browser.
Mobile Applications
iOS and Android apps for field teams, installers and end customers, the human interface to the product and the platform behind it.
Multi-Tenant SaaS
Multi-tenant platforms with per-customer isolation, so a single product platform can serve many organisations, sites and brands cleanly.
APIs & Enterprise Integrations
REST and GraphQL APIs plus integrations into ERP, CRM, billing and other enterprise systems, so the product platform fits your business stack.
Data Pipelines
Ingestion, processing and storage pipelines that turn operational and product data into reporting, analytics and business workflows.
Auth & Access Control
Authentication, roles, permissions and audit, so the right users and organisations see and do exactly what they should, and nothing more.
DevOps & Observability
CI/CD, infrastructure-as-code, logging, metrics and alerting, so the platform ships safely and stays visible once it is live.
Where this stops and IoT begins
Platform software, not device connectivity
Cloud & Application Engineering and IoT Application Development are two different layers of a connected product. This page is the platform, business-workflow and application layer. Getting data off the device is a separate capability, deliberately kept distinct so each is engineered properly.
Cloud & Application Engineering
The platform, business logic and software your product runs on.
- Platform, business and operational workflows
- Multi-tenant SaaS, portals and dashboards
- APIs and enterprise integrations (ERP, CRM, billing)
- Users, roles, permissions and access control
- Billing, subscriptions and account management
- Data pipelines, reporting and analytics
IoT Application Development
The device-facing layer that gets telemetry off the hardware.
- Device connectivity and telemetry ingestion
- MQTT brokers, device shadows and messaging
- OTA / FOTA firmware update delivery
- Device provisioning and onboarding
- Edge-to-cloud sync and protocol handling
- Fleet-level device management
In practice the two work together: IoT Application Development gets telemetry off the device and into the cloud, and Cloud & Application Engineering turns that data into portals, workflows, billing and reporting the business actually uses. When you need both, we build them as one system.
How we deliver
From product context to a platform in production
A structured flow that starts with the product and the business it serves, then architects, builds and operates the software layer around it.
What you receive
A working platform, handed over and running
Concrete software you own and operate, not slideware, engineered to run the connected product and the business around it.
A production cloud platform
Cloud infrastructure and backend services running your product platform, provisioned as infrastructure-as-code and built to scale with your fleet and your business.
Web & mobile applications
Operator consoles, customer portals and companion apps that let your users and teams run the product day to day across browser and mobile.
APIs & enterprise integrations
Documented REST and GraphQL APIs plus working integrations into your ERP, CRM and billing systems, so the platform is part of your business stack.
Multi-tenancy, billing & accounts
Multi-tenant structure with per-customer isolation, subscription and billing flows, and account management for the organisations you serve.
Users, roles & access control
Authentication, role-based permissions and audit trails, so every user and organisation has exactly the right level of access.
CI/CD & observability
Automated pipelines, logging, metrics and alerting handed over with the platform, so releases are safe and the system stays visible once live.
Related capabilities
How this fits the product lifecycle
Cloud & Application Engineering is a core layer of a connected product. These are the capabilities it connects to.
OUR PROFILE
We help teams bridge
engineering, manufacturing
and operations.
While we don't showcase case studies publicly, our work lives on in products that perform reliably, every day.
*References available on request
Build the platform behind your product.
A technical conversation with engineers who build cloud platforms for real products. Start with a scoped discovery call.